Weekly Newsletter |19th Apr 2024

Zeynep Altin
Senior Media Expert
April 19, 2024
1
min read

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August 23, 2024

Weekly Newsletter |23rd Aug 2024

While streaming TV is on the rise, Brits remain linear telly addicts for now - Amazon is quietly sitting on a $46 billion product, Laura Martin, an analyst from Needham, Twitch is Amazon’s secret $46 billion product - Sports and streaming are merging, with Netflix, Apple, and Roku leading - Americans spend an average of three hours and nine minutes a day streaming digital media

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September 15, 2023

Weekly Newsletter | September 15

YouTube pushes further into TV while fending off TikTok, director of product management at YouTube ads, said that the company is moving to introduce fewer, longer ad breaks in CTV viewing - TripleLift is partnering with Adelaide to become the first SSP to offer guaranteed deal packages based on Attention Unit score - The Marketer’s Guide to IP addresses in Connected TV - German SVOD subs to overtake UK this year

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August 3, 2023

Weekly Newsletter | August 3

Each week MediaQX curates for you the latest news from the sector, here is our latest newsletter: Google was hit this week with a lawsuit accusing it of bilking advertisers who purchased skippable video ads & Sky TV viewers can now be targeted based on their search behavior as part of a newly developed tool from its ad sales house & PubMatic launches self-serve commerce media platform ‘Convert’, the new product is designed to help commerce media networks sell inventory both onsite and offsite

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