Weekly Newsletter | 5th Apr 2024

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August 11, 2023

Weekly Newsletter | August 11

Facebook and Instagram are to ask EU users for permission to show them personalised adverts - Amazon ad sales jump 22% as tech upgrades improve brand performance - Sky’s advertising sales arm, Sky Media is set to join Planet V a broadcaster VOD advertising platform - Instreamatic launches contextual CTV ads to boost audience engagement, optimize media buying

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February 9, 2024

Weekly Newsletter | 9th Feb 2024

Innovid announced industry wide availability of the latest self-service feature within its CTV Composer authoring tool, advertisers can take creative experiences to the next level with engaging ads - FAST services are continuing to grow, nearly half of new Netflix subs opted for ads in Q4 - Nielsen expands YouTube CTV ads measurement to 11 markets - Linear TV lost its 'Bump' in the second half of 2023

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November 15, 2024

Weekly Newsletter 15th Nov 2024

WTF is ad tech curation? – Media Quality Remains Barrier to Programmatic Adoption, Finds IAB Europe – A comprehensive list of 2024 tech layoffs – Over Half European Viewers Visit Linear TV as First TV Destination – Memory Is Not Confined to Our Brains, Scientists Discover – Scientists Discovered the Big 5 Personality Traits You Need to Be Successful at Different Jobs

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