Newsletter
May 10, 2024
Weekly Newsletter |10th May 2024
CTV is a growth medium with a frequency problem, fixing CTV ad repetition means understanding how ad tech enables it - Innovid joins Ad Net Zero to accelerate climate & sustainability goals - Viewers of CTV increasingly expect deeper personalization in the ads, How GEN AI is using emotions to dramatically change CTV ad effectiveness – Kantar: Apple TV+ was ‘fastest growing’ SVOD in Q1, German households were most likely to switch one service for another
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