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Newsletter
April 5, 2024
Weekly Newsletter | 5th Apr 2024
SambaTV is launching a near real-time platform to help political advertisers with next-day ad targeting at the regional, state, and national level - LinkedIn has introduced CTV ads, allowing marketers to include ads on CTV platforms in their B2B campaigns. - Sony Pictures Entertainment is launching 54 free ad supported streaming TV (FAST) channels across Europe - Consumers are now overwhelmingly open to ad-supported streaming content, signaling a seismic shift in their CTV habits
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